I'm not being rude here. It's just a fact if you don't get this right.

While I was working with a sales team yesterday, it occurred to me how much people are hard wired to market their message, communicate with other humans and network for business purposes in a way that TOTALLY alienates the brain.

Have you ever heard of "premature invitation"? 

What it comes down to is us walking over to a stranger at a bar asking him/her to come home with us right away.

If you ever tried this, no matter your personal charm, confidence, sales skills and communication abilities, chances are that you soon learned the hard way - in the face. 

The same way you wouldn't do this to start dating someone you fancy, you wouldn't go for the kill in your marketing messages. 

At least, until you assess how you have been doing it until now...

Watch my new video to let you in on the secrets of 3 levels of messaging - based on psychology, neuroscience... and yes... neuro-economy! 

It means that how