I learned this the hard way

People judge others and that is their downfall.

Three years into running my own business, I realised that there was a group of people that I easily related to and did business with.

Simultaneously, there was another group of people that I didn't understand or got along with.

Because I was spinning my wheels with the latter, I called them "tire kickers", "time wasters", "bean counters", etc.

What I didn't realise at the time was that I was setting myself up for failure in advance. I shut my heart to them, which caused a disconnect. 

Think of two people being on different radio frequencies. They aren't tuning in with one another.

I wasn't getting anywhere with them and made them wrong for it.

What a coward I was.

We fail to relate to someone and blame them for our inability and lack of skills.

It is the easy way out to make someone else be "the bad one" so that we can feel better about ourselves.

How often do you point a finger at someone else like I did?

Every time you do,...

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Referred to a multi-billion $ company

A friend rang me recently, sharing a thought-provoking story with me.

Imagine a dream client for a second… A multi billion dollar company that is referred to you by a trusted advisor that is doing business with them already.

You are debriefed on the opportunity at hand. You also are told exactly what the client is looking for in your area of expertise. Even the conditions are uncovered and the fact that price is not an issue. Reliability and quality are though. Your contact continues to advise you that the company is cautious at first, but quick to shift gears once they trust the product and the support infrastructure behind it.

Back to the story now…

My friend was stunned that, despite the opportunity being presented on a silver platter, along with all the insights needed to win the business, the person he referred to was not closing.

Even more mindboggling, the person involved is a regarded business coach and an executive of a multi-million dollar business.

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