The question that changed my life—and could change yours

Back in 2013, I asked myself a question that flipped my world upside down:

“Why do I find some people so easy… and others just plain difficult?”

It wasn’t just a passing thought. That single question kicked off a journey that would transform my relationships, my business — and ultimately — myself.

Around the same time, I did a DISC assessment. What it revealed was like being handed a mirror I couldn’t unsee:

• My communication patterns

• My cognitive biases

• My default emotional responses

And then it hit me — like Thor slamming his hammer into the earth ⚡️

The people I found “easy”?
They were just like me. We spoke the same language. We valued the same things. We had an unspoken understanding of how respect looks and feels.

But the “difficult” ones? They were my opposite.
Different values. Different emotional needs. A totally different playbook.

That insight became a turning point.

I realised:

My success (in life and business) hinges on one thing —
My ability to adapt.

So I launched what I now call The Internship — a 6-month deep dive to learn how to think and feel like someone completely unlike me:
The Analyser, or high C on the DISC.

Every week, I had 8 non-sales meetings with C-style people. Just building relationships. Listening. Learning.

The result?

I signed more C-style clients in 6 months than in my entire career up until that point.

But the real win?
I became someone who could connect with anyone — even the so-called “difficult” ones.

And that’s exactly what Communication Mastery teaches.

✅ How to decode different personalities
✅ How to adapt without losing yourself
✅ And how to create connection even in the most uncomfortable moments

🎓 Live Workshops in several cities

👉 Reserve your seat now — limited spaces available.

When you change, everything around you changes.

Let’s make it happen.

To mastery,

Bram Lagrou
Author / Speaker / Trainer / Coach