The Brain Elevator & How To Create Buy-In

business development client engagement creating buy-in sales process trusted advisor approach Mar 25, 2021

Yesterday, I was invited to deliver soft skills training to a group of 25 financial planners and support staff.

There is one particular piece of content that I absolutely want to share with you, because it so easy to miss the ball if you are not aware of this.

It is the #1 reason why clients feel pressured or uncomfortable and opt out of your products and services.

Don't pay the price of ignorance. Instead, work with the flow. The human brain is wired like an elevator.

In my latest video, I show you how to follow three steps that satisfy all parts of the brain to create buy-in.

If you do this well, you don't have to sell anything. Buying desire in the client's mind happens automatically.

Let me know your thoughts below the video.

Your success coach,

Bram Lagrou