Communication is like technology: it's great when it works. When it doesn't work, it causes unnecessary stress, conflict, sadness and disagreements. The good news is that we have discovered a proven formula for success!
This book is based on Bram Lagrou's ground-breaking course "Communication Mastery" which has been a best-seller since 2013. It teaches the art and science of effective communication in a way that you have never experienced before. The fact is: most people are only effective 25% to 50% of the time. Therefore, they miss 50% to 75% of the opportunities they are presented with. It could be when applying for a new job. Or when looking to secure a business deal. Or when a leader seeks full engagement from his/her team in times of rapid change. Perhaps you have a co-worker or a family member that is pressing your buttons.
You have two options from here: keep doing what isn't working for you anyway or make a change for the better.
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